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What's Up Southeast Valley? May 2021

The Amy Jones Group
May 13 18 minutes read

Month of May

Welcome back to our What's Up Southeast Valley for the month of May!

The real estate market is still busy and we're continuing to connect with you, our community and local small businesses!

We LOVE our clients, community, local businesses, giving back and serving YOU. Let's have an incredible month together!

👀 Watch Our LIVE

Join Our Team

The Amy Jones Group is RAPIDLY growing! We are hiring Real Estate Sales Professionals for our Gilbert office. On pace to serve more than 175 families in 2021 alone, we are looking for EXPERIENCED agents to join our Southeast Valley team. Known for our excellent client care, exceptional negotiation skills, world class digital marketing, and being trusted advisors in the SE Valley for more than a decade - we are looking for hard working, ethical, creative, real estate professionals who love to learn and thrive in a team environment, where giving back and giving to each other is important to our overall success. For more information on who we are and how to apply, visit or send your resume to [email protected]!

Happy Mother's Day

As an all women team, many of us are Mothers, have Mothers, look up to a Mother, have best friends that are Mothers, have family that are Mothers, work with Mothers and love Mothers. We are far more connected by our similarities than our differences and love each other with depth. We share this same love with our community, clients and those who we seek to help on a daily basis. As Mothers, we were made for this and so were you. We hope that everyone had a wonderful Mother's Day!

“Motherhood is the biggest gamble in the world. It is the glorious life force. It’s huge and scary – it’s an act of infinite optimism.” — Gilda Radner

Keller Williams Integrity First 


 RED DAY is always one of our favorite days of the year. Our entire brokerage comes together and does big things for a special place that needs it. Yesterday, we were able to put together food, produce and household item boxes for foster families and hand them out as the cars of families drove through. We also worked on the healing garden and equine therapy arena on the grounds of Jacob’s Mission Community Center in Mesa. Thank you to ASA Now for inviting us back this year to help in more ways than one!

Market Update

Here are the basics - the ARMLS numbers for May 1, 2021 compared with May 1, 2020 for all areas & types:

  • Active Listings (excluding UCB & CCBS): 5,080 versus 14,051 last year - down 63.8% - but up 24.2% from 4,089 last month
  • Active Listings (including UCB & CCBS): 9,438 versus 17,867 last year - down 47.2% - but up 8.5% compared with 8,699 last month
  • Pending Listings: 7,829 versus 5,676 last year - up 37.9% - but down 1.7% from 7,964 last month
  • Under Contract Listings (including Pending, CCBS & UCB): 12,187 versus 9,512 last year - up 28.1% - but down 3.1% from 12,575 last month
  • Monthly Sales: 10,172 versus 7,174 last year - up 41.8% - but down 2.2% from 10,396 last month
  • Monthly Average Sales Price per Sq. Ft.: $243.50 versus $183.96 last year - up 32.41% - and up 5.1% from $231.75 last month
  • Monthly Median Sales Price: $373,000 versus $299,999 last year - up 24.3% - and up 4.1% from $358,250 last month

These numbers are the most interesting we have seen for a long time. They show a very hot market with supply dramatically mismatched to demand. However they also confirm a cooling trend that has been developing over the last 7 weeks. This was first reported by the Cromford® Market Index, but is now being confirmed by a number of other metrics including:

  • Active listings are UP significantly from the beginning of April, though admittedly from a very tiny number
  • Under contract counts are DOWN for the second month in a row
  • Sales counts are down compared with March

Markets do not get hotter indefinitely. The primary mechanism by which they cool down is through prices. In hot markets pricing goes up which causes demand to weaken, which means the supply gets a chance to recover. When prices go up, some buyers can no longer afford to buy and drop out. The faster that pricing goes up, the more buyers tend to drop out, at least in a healthy market. If this is not happening then you probably have a bubble where pure speculation has taken over and demand grows when prices rise. We are not seeing this.

12 months ago we were in the early stages of adjusting to COVID-19 so the year over year comparisons are not very meaningful. Demand dropped sharply in April 2020 only to recover quickly by June.

All changes tend to start small and then grow. The current market cooling is like that. We now have supply increasing and demand falling. This will gradually release some of the steam from the over-heating engine and the market can trend back towards normality. In a normal market prices still tend to rise, but in our current market, prices are rising at an unsustainable pace - the monthly average $/SF soared by over 5% in a single month. If the next 8 months behaved like April 2021, we would see the median sale price rise to $514,000 by the end of the year. I doubt that will happen.

Even though we have entered a cooling phase, it will probably take several quarters (if not years) to cool down to normal and prices will continue to rise at a brisk pace for quite some time.

So, what does this mean for our buyers? Despite all the incredible news about rising real estate prices, a family making the median income of $79,000 in Greater Phoenix could still afford 62.8% of what sold in the first quarter of 2021. The National Association of Home Builders ( assumes that “a family can afford to spend 28% of its gross income on housing.” That means 62.8% of homes sold cost their new owners $1,843 per month or less assuming a 10% down payment and including principal, interest, taxes and insurance. According to HUD, $79,000 represents a 26% increase in the local median annual income over the past 5 years; up $16,500 from $62,500 in 2016.

While reassuring, it doesn’t remove the frustrations of competing for homes in this marketplace. Last month, 56% of all sales closed over asking price and half of them went $15,000 over or more to win. For the last 7 weeks, half of all listings that went under contract in the MLS were active for just 6 days or less.

However, the last few months have shown a glimmer of relief for buyers as supply counts actually stopped declining; and in price ranges between $500K-$800K they have noticeably increased 40% since February. Supply is still 69% lower than last year at this time so there’s a long way to go before it’s considered normal, but it’s something.

And for our sellers? Well, you’re not going to notice this, but the housing market has begun to cool down.  It’s still hot however, like 400 degrees is still hot despite being cooler than 500 degrees. Sellers can still expect multiple offers and closings over asking price; however it’s important to note that supply has stopped dropping and has been rising in certain price points over $500K.  Seasonally speaking, Greater Phoenix supply should be dropping at this time of year, not going flat or rising.  When measures go against the season, it can be the beginning of a shift. 

The reason this shift will not be noticed is because supply is still much lower than demand, so any slight increase in competition is inconsequential to a seller’s ability to secure a buyer, even one willing to pay over asking price. One of the early indicators that a market is shifting, however, is the number of list price reductions. For example, supply between $600K-$800K has risen 45% since late February; in the same time frame, the number of weekly price reductions increased 223% and hit the highest count taken in nearly 6 months. That’s notable.  However in other price points where supply has flattened out, price reductions have remained low and stable.

The advantage in any market, not just housing, is being one of the first to know when things are shifting. Especially today, it’s a good idea to consult a Realtor® who can analyze your price point and area so you can make an informed decision regarding the sale of your home.

At What Price Would You Sell Your Home?

We all know that housing inventory is low and home prices are still rising, but we have buyer’s that are ready to buy NOW! Let’s talk about your “make me move” price and discuss the current value of your home and what it could sell for in today’s market. You have options, and could even sell your home off the market with little OR no showings. Click the link below to schedule a time to talk to one of our Listing Specialists TODAY!


Sell Now, Move Later

We get it, you have a lot of equity in your home and would love to sell, but where would you go? We hear a lot of concern about sellers being able to find their new home. Interest rates are low and the market is hot, so do not let fear stop you from taking advantage of these opportunities. Our buyer specialists are here to help home buyer’s find the right home, even in this fast paced market with:

  • Programs Available to Free Up Your Equity 
  • Opportunities to Sell Now and Move When You Are Ready 
  • Access to Off-Market and Coming Soon Properties 
  • Actively Prospecting to Find New Homes 
  • Ready to Sell Marketing 
  • Our Buyer's Needs to Potential Sellers 
  • Writing Competitive Offers to Win in Today's Market


🙌  Community Spotlight 🙌

ASA Now & Jacob's Mission Community Center

Anika Robinson - Executive Director

ASA Now brings awareness to Arizona’s foster care crisis and creates opportunities for our community to volunteer to impact the lives of our most vulnerable population: children who were abused, abandoned or neglected at the hands of the very people who were supposed to protect them.

To serve children, youth and families directly impacted by foster care, ASA Now created a “one-stop” healing space where immediate needs are met and tutoring for children who have fallen behind educationally are rendered. Extracurricular activities are provided to offer healing and joy. Birthdays and graduations are celebrated. Life skills and mentors are provided for youth close to aging out.

We wrap our arms around caregivers by providing advocacy, workshops, support groups, trainings, food assistance, retreats, respite, family and holiday events.

The assistance ASA Now provides is made possible through the generosity of members of our community who give of their time and talents, and contribute financially to our mission.

Contact Information:

[email protected]

(623) 428-1592

ASA Now 


Amy Jones Group Events

Philanthropic Lunch

Tuesday, May 25th at 11:00 am


Join the Women Empowered Committee and our presenting sponsors Mercedes-Benz of Gilbert and Phoenix Children's Hospital for "As You Are: Empowering the Philanthropist and Leader in Each of Us!"

Attendees will hear from our guest speaker, Kathleen Dowler, Director of Community Health at Dignity Health, experience vendor booths, networking, and participate in our raffle!

Support scholarships for Gilbert Leadership through our raffle!
Funds raised through our raffle will go toward providing scholarships for female participants in the Gilbert Leadership program. It is our goal to raise enough money to provide two full scholarships this year! To learn more about the Gilbert Leadership program, attendees will hear from Jaime Johnson, Class 24 on her experience with the program.

In-Person Location:
SanTan Elegante Conference & Reception Center
Doubletree by Hilton - Gilbert
1800 S. Santan Village Pkwy
Gilbert, AZ 85295

Virtual Broadcast:
For those who purchase a virtual ticket, the link to view the live broadcast will be provided 24hrs prior to the event.


Women Empowered

Local Business Mixer

Thursday, July 1st at 4:30pm

Join the Amy Jones Real Estate Group for our quarterly business mixer!

As one of the top real estate groups in the Valley, we are always looking for new businesses to share with our clients.

Come by Parlay Kitchen to meet our team of fantastic agents, as well as other local businesses!

This event is being sponsored by our friends at Fidelity National Title Agency - Copper Point.

More Info

Business Mixer

Women in Leadership Breakfast 

Friday, June 4th at 9:00 am @ Parlay Kitchen & Cocktails

We're halfway through the year! That means it's time to Rewind, Refresh & Recommit to those goals for the rest of 2021!

Do not miss our next Women in Leadership Breakfast! We'll be talking about those goals that you made at the beginning of the year and where you need to be to finish 2021 strong! Our special guest, Liz Illg will be talking about the importance of owning your time, saying yes to you and how those actions will help you reach your goals.

Liz Illg is a multi-industry entrepreneur with brick-and-mortar businesses across Phoenix, Arizona, and several online businesses including her own consulting business. Liz Illg Consulting was founded when business owners continually asked Liz how she grew her brick-and-mortar storefront to multiple locations in a short amount of time. Liz attributes all of her success in business growth to systems, effective delegation, and strategic planning. Business owners consult with Liz when they're ready to systematize, delegate, and scale.

DO NOT miss this event!

RSVP today!

More Info

Women in Leadership Breakfast

Annual Business Awards

Wednesday, June 16th at 11:00 am

Celebrating Greatness in Gilbert!

At this annual celebration, we will deliver the Chamber's Year In Review, honor the volunteers who serve the Chamber, and announce the recipients of this year's awards!

View the 2021 Annual Business Award Finalists and register:

Presented by Meadows Bank.

More Info

Women Empowered

Live.Love.Local - Connecting The Southeast Valley

Connecting with the community lights up our souls and we couldn't be more thrilled to get to know those who run our small businesses. It's so important that we support local, especially right now. Each business below is open, taking appointments, reserving parties and staying safe by following our state guidelines. Let's all do our part in keeping the economy alive, so that when it comes time to fully get back to life, we can all thrive once more.

Amy Jones Group Events

Market of The Moment

Every week, our trusted Title partner, Don Czajkowski with Fidelity National Title has a meeting of the minds to talk about the ever changing real estate market, especially right now. This week, Mindy was a featured guest talking about inventory, new home builds, interest rates, tips to release the equity in your home, alternatives and options to give yourself more time to find a property to purchase when selling and what the Amy Jones Group has been up to this month. Check out all of the recent broadcasts below starting with the one from this week!

Monthly Blog Review

Have questions about selling your home? Afraid of what happens if you sell and don’t have somewhere to go? 

Not sure how refinances, home equity lines of credit, or renovation loans work? 

Check out this video series for YOU below!

🚨 HOT On The Market 🚨





🏡 Open Houses 🏡


👏 Congratulations! Mazel Tov! ¡Felicidades!

None of this is possible without our amazing clients.
We'd love to help you or someone you love if we haven't already - or help you again!
Here are the buyers and sellers who made big moves last month...

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